Soothely
What we collect, why we collect it, who else sees it and how to make us delete it. Written to be read rather than to be legally impenetrable.
Last updated 30 July 2026.
Soothely (Pty) Ltd is the responsible party for your personal information under the Protection of Personal Information Act, 2013 (POPIA).
Questions, access requests and complaints go to soothelyza@gmail.com and reach our Information Officer. We answer within one working day and resolve within thirty days.
When you order: Name, email, mobile, delivery address
When you pay: Payment reference only, never card details
When you sign up: Email address
When you review: Display name, town, order number, email
When you browse: Page path, time on page, referrer
If you have an account: Email and sign-in method
Each of these is an operator under POPIA and is bound to process your information only on our instruction. Some are hosted outside South Africa, which POPIA permits under section 72 where the receiving country has comparable protection or the operator is contractually bound to it.
PayFast: Payment processing, South Africa
Courier partner: Delivery and tracking, South Africa
Google Firebase: Hosting, database and authentication
Email provider: Order and marketing email delivery
Order records: 5 years, as tax law requires
Abandoned checkouts: 30 days, then deleted
Marketing subscribers: Until you unsubscribe
Published reviews: Until you ask us to remove them
Live visitor records: Deleted within 15 minutes
Page timing records: 12 months, aggregated
Email soothelyza@gmail.com for any of these. We do not charge for a reasonable request and we do not require a form.
Data is encrypted in transit and at rest. Access to the admin portal requires a named account with two-step sign-in, and every moderation and refund action is written to an audit log.
If a breach affects your personal information we will tell you and the Information Regulator as soon as reasonably possible, as section 22 requires.
We use browser storage for your cart, your sign-in session and a random per-tab identifier used to count live visitors. We do not run third-party advertising or cross-site tracking cookies.
The visitor identifier is not linked to your name, email or order, and it is discarded when you close the tab.
This is a cosmetic product intended for adults. We do not knowingly collect personal information from anyone under 18. If you believe a child has given us information, email us and we will delete it.